GLEN ELLYN – Kellogg on Oct. 6 announced it has entered into an agreement to acquire a protein bar company started four years ago by four Glenbard West High School graduates for $600 million.
In a news release, Kellogg said it has agreed to acquire Chicago Bar Company LLC, maker of RXBar, a line of clean-label protein bars made with whole food ingredients. RXBar is the fastest-growing nutrition bar brand in the United States, according to the release.
"RXBar is a unique and innovative company," Kellogg Company CEO Steve Cahillane said in the release. "Its values, people and cutting-edge approach represent an exciting opportunity for our business. Adding a pioneer in clean-label, high-protein snacking to our portfolio bolsters our already strong wholesome snacks offering."
The company was started by Sam McBride, Jared Smith, Peter Rahal and Jessie Stewart, all of whom grew up in Glen Ellyn. They graduated from Glenbard West in 2004 and also attended Hadley Junior High School and Ben Franklin Elementary School together.
"We carefully considered who the right partner would be for RXBar's future," Rahal said in the release. "We have always been committed to delivering the highest quality products that taste great, and being radically candid and transparent with our consumers, and these priorities remain. Joining Kellogg is not only a great cultural fit, but it provides us with the tools and resources to accelerate our growth so the brand can scale even faster than it is today."