RIVERSIDE – The Riverside Police Department and rideshare company Lyft are partnering to prevent drunk driving, according to a Police Department news release.
The new partnership follows a 31-percent reduction in the number of driving under the influence arrests Riverside police have made during the first six months of 2017 when compared to 2016, the release stated.
“There is no doubt in my mind that the safety, affordability and convenience offered by ridesharing companies like Lyft have contributed to the significant drop in DUI arrests we have made so far this year,” Riverside Police Chief Tom Weitzel said in the release. “We are excited to build upon these successes with Lyft by distributing promotional cards to local residents and encouraging them to take advantage of the valuable service the company provides.”
Riverside police began distributing the promotional cards Aug 14, according to the release.
“Riverside Officers will be stapling the Lyft reduced-price promotional cards directly to the bond information sheet and distributing to passengers who are inside a vehicle who are also impaired and have no way home due to the driver being arrested. The cards will also be distributed to area restaurants that serve liquor to give to their customers that may need help in getting home safely,” Weitzel said in the release. “Riverside Police Department’s partnership with Lyft is to reduce impaired driving, it is simple as that.”
When it comes to DUI avoidance, 87 percent of passengers are more likely to avoid driving while intoxicated because of Lyft, and 48 percent of passengers use Lyft for friends or family who need assistance after drinking, according to Lyft’s national data.