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Newman: To vacation or not to vacation: the summer business condundrum

Community Voice

The weather has taken a turn, and summer has finally arrived in Chicagoland. As a business professional, you look over your calendar and weigh the odds of taking some time off this summer. It goes back to those school days when you had your summers off. Now with our families, we find that the kids have free time, and it may be time to take those family trips. But what about work?

It seems that our work ethic has evolved during the past 10 years. What started with summer hours and Fridays off seems to have blossomed into Fridays off year round. A study done by Captivate Network in 2012 found that 45 percent of people are more easily distracted in summertime and that productivity and attendance are each down 20 percent.

But do we really take time off? The answer to that would differ depending on which position we hold at our company. Do those of us in sales ever really shut down? People in sales have a unique vision. They consistently see that opportunity that surrounds them each and every day. It may be difficult to turn off. What if we “leave it on?”

The temperatures may be on the rise while the activities are on the decline, but for those looking, they can still find plenty of chances to network and continue to build their business. Some networking organizations may decrease the amount of events over the summer while leads groups may continue as if there was no month name at the top of each calendar page. With some searching, you could find many events held within a 20-mile radius. Membership organizations may alter the type of gathering – luncheon or other – to better fit schedules in June, July and August.

Truth be told, summertime is a booming time for many industries. Even the leisurely activities afford us to expand our circles and learn of new possibilities. Whether a ball game or a community concert, these and more occasions can include networking of a different kind.

Go into summer and, yes, vacation time, with eyes wide open. You may catch a glimpse of some possibilities that could later become new business for you.

Luanne Triolo Newman is the executive director of the Carol Stream Chamber of Commerce.

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