Fey: Buy in Berwyn and help our success!
You've no doubt seen the decals in store windows. The apparent message is, "let's support local business," a kind of community boosterism. But the benefits of buying close to home may be more than just feeling good. At the most basic level, buying locally means that money stays in the community to create local jobs, support local investment and preserve the unique character of our community. And there is more!
Several studies have shown that when you buy from a local business, rather than a shop in another town or online, significantly more of that money is used to make purchases from other local businesses and service providers, creating a domino effect that can strengthen the economic base of the community. Small, local businesses are the largest group of employers in Berwyn and nationally. In turn, they provide the most number of jobs to our residents. Your local purchases pay local salaries. As local businesses grow, they often hire locally, just as they tend to spend locally. In addition, our local nonprofit organizations receive a large percentage of their support from local business owners, next to nothing from shops outside of town and literally nothing from the online community. These local nonprofits provide services, entertainment and support for the local community and are essential elements of the culture of this place.
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